TIP:
7 Steps for a successful Social Media Strategy
- Analysis: SWOT – Strengths, Weaknesses, Opportunities and Threats
- Competitions: Monitoring and Screening
- Define your Target Groups: To whom I would like to address? Who are my customers? What do your customers look like and how would you describe them?
- Social Media objectivies deriving: Which are the right channels?
Facebook, Google+, Linkedin, Twitter, Vimeo, YouTube, Xing - Setting Milestones: Maintopics and Timings
- Controlling and & Analysis: Were the planned measures successfully?
- Postprocessing: Readjustment of measures optimize keywords
I like to go through this on-going process with you and optimize it as needed! Let’s start today: info(@)chochstrategy.com